Yarnimals Product Development and Design
Yarnimals was an inventor submission picked up by Kahootz Toys and then PlayMonster combining locker hooking rug making techniques with creating a plush toy via 3D mesh form. It went from a simple vac form to a wild click-together, yarn-looped craft toy.

My role in this project was as character designer, instructions writer and designer, and in developing the craft to work with the form created by our engineers at PlayMonster. Direction provided by Brent Oeschger and Laura Morrison (she also did packaging graphic design on this).
Finished Craft
Early Development
Packaging dev
Logo Design Process
Mesh Form Early Concepts including a couple licensed concepts
Early tool concept. the idea was a plastic crochet hook with a tag and plug-like feature that would lock into the closed mesh pieces and stick out link a plush toy tag.
Near final character design
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